idea behind SanteonSanteon is a group of hospitals in the Netherlands who work together. Meaning exchange of specialists, no wainting lists. It was the first group to be formed who began to work like this. Santeon wants to be the mental leader, and an inspiring idea for the whole hospital world.Identity | photographyThe logo is made of circles coming togehter, radiating.Photography style has the same idea. It is not about thinking up of something new, but putting everyting together which will form a new and better image. every hospital has an imagebank, why not use it, and bring it togehter?
Agency | br-nd.com
Strategy | Kim Cramer, Alexander Koene
Art director | Kiki Hartmann
2nd layer Design | Laura den Otter